Vroom Pitti Vroom : Countdown for Spring Summer 2014

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On today’s press conference for Pitti 2014 Gaetano Marzzoto talked about the efforts of the Pitti team regarding the brand’s need to expand internationally and use Pitti as a platform to reach other markets.

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“Intellectual” Cocktail at Palazzo Pucci during Pitti Uomo: day 3

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The fashion house Pucci hosted the presentation of the book Decades: A Century of Fashion by Cameron Silver, stylist of the Stars and manager of a very important boutique in Los Angelesduring the 83rd edition of Pitti Immagine Uomo in Florence.

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Kenzo Fashion Show @ Pitti Uomo: day 3

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In the unusual location of San Lorenzo Market Kenzo held a Fashion Show of their A\W 2013 men’s collection.

A celestial theme pervades the prints: daytime and nighttime clouds, lightning bolts, raindrops and stars appear throughout the collection.

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Andrea Pompilio @ Pitti Uomo: Day 2

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Andrea Pompilio to launch Pitti italics, with a fashion show at the Stazione Leopolda has presented his new men’s collection. His very specific style has transformed classic Italian tailoring into outfits for all world’s cities.

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Ermanno Scervino @ Pitti Uomo: Day 2

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 In the amazing location of Palazzo della Signoria on a long shiny glass fume catwalk, the  Florentine designer presented a Tribute to Florence showing the Men’s collection and Women’s pre-collection Fall Winter 2014.

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Valentino to show at Men’s Paris Fashion Week

The Spring/Summer 2013 show Pitti Uomo (photo: PixelFormula)

For the first time in its history, Valentino will shows its menswear collection  in Paris for the Fall / Winter 2013-2014 in january. The last year, the show took place in Florence on the stages of Pitti Uomo. The new message is clear, Valentino for men is ultra-modern and play with sport details.

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Pitti Bimbo – Florence kids fair

Pitti Bimbo can truly be considered the major children’s fashion fair in the world. It offers a perfect vantage point for viewing all the lifestyle trends that are the result of crossing the wires of fashion, food, art and design.

This 360° view covers it all, from the classic-elegance of the big brands at Pitti Bimbo, to the sportswear at Sport Generation, from the creativity of the sophisticated, research-oriented names at New View and EcoEthic to the urban couture at Super Street, to the avant-garde collections at Apartment.

The Eco Ethic section is dedicated to green issues, with a selection of the best brands that base their style code on sustainable fashion.

 Companies from all over the world that use organic and bio materials produced with respect for nature and as part of a supply chain that protects local products and small communities as well as safeguarding the planet and human beings.

We loved Paul Smith Junior!

It is a charming collection for boys and girls from birth to 16 years. It kept Paul Smith adult collection’s design vision, but more fun, light-hearted. Quirky prints, graphic t-shirts and iconic stripes sit alongside soft knits and oversize checks.